As you do business there will be times of testing. You will be tempted to take short cuts, you may at times be tempted to cheat.
Above all, keep it clean. If your accountant is encouraging you to cheat, change accountants. If your staff cheat and you discover it, sack them, don't join them.
Again and again we see on the news those who thought they could walk in the shadows and not be caught and they are. Some of them were well know and respected.
The times of temptation are many. It may be when you are struggling and you are fiercely trying to keep your world together you may feel justified to fiddle the books, steal or lie. Your struggle is a chance to show you can do it right and win and not succumb to unethical behaviour.
Another time will be in your times of success, you can start to believe you are invincible and aren't. In your pride you will do things you would not normally do. Don't let euphoria go to your head, keep it cool as euphoria is not reality, it is a feeling and good ethics must rule, always.
It is not how you begin that matters but how you end. You are being watched by many who know you, don't let them or yourself down by indulging in lies. Keep it right!
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